We will move beyond being a traditional car manufacturer, we will move beyond being a traditional car manufacturer, to becoming a mobility brand.One that understands consumers’ mobility needs in terms of products, but also in terms of services, providing convenient solutions that respect everyone’s most valued resource, time. It’s not just something we say,but a purpose we will pursue and act upon, in everything that we do.Movement is also an important part of our mindset at Kia. It is shared among all our employees, in all the areas of our organisation. A mindset of moving forward, always striving, and of constant improvement - a growth mindset.
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