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Bells Motor Group launches its Winter Tyre Programme

Ordinary tyres harden when temperatures drop below 7°C, reducing grip and prolonging braking distances. Winter tyres, on the other hand, are made to react positively to any drop in temperature. They use soft silica technology and a higher proportion of rubber, so remain more elastic and have improved grip in lower temperatures. Winter tyres also feature a wider groove tread pattern to enhance traction in the wet, snow and ice.

Bells Motor Group in conjunction with Volvo is offering drivers the option of swapping their normal road tyres for Winter versions that are better suited to the slippery conditions. The alloy wheel and tyre packages start from £949+vat and the range covers a selection of Volvo models, including the most popular fitments on existing models.

“To be safe, it is recommended that you switch to a set of winter tyres when the temperature drops below 7°C. In the UK, that’s usually between October and March – so now’s the time to benefit from the Volvo Winter Tyre Programme.”

Customers can choose to store their summer wheels and tyres at home during winter or, for an additional cost, with Volvo. This can be either with their local dealership, or using the car maker’s ‘Tyre Hotel’ where the ‘spare’ set of wheels and tyres are stored and the correct wheels for the season fitted every six months, for a twice yearly charge of £85 inc VAT. That way, drivers get peace of mind knowing they always have the right set for the season.

For further details on winter tyres please speak to a member of our aftersales department.